PURE OVER: Social MEdia Video Content

Shot, Written, Directed, & Edited by Dylan Soetopo

Client: Pure Over (@pureovercoffee)

“A Love Letter to Early Mornings”

“Better Mornings Start with Better Coffee”

“April Fools”

“Brew or Bust Episode 1: Salt in your Coffee”

View more on Pure Over’s social accounts:

In February 2025, Pure Over Coffee brought me on as their in-house content creator and band voice.
On this page are just some short-form videos I made for their social channels showcasing different styles to highlight Pure Over’s personality and products.
Every video was written, directed, shot, color-graded, and sound designed by me.
Pure Over is a Portland-based company dedicated to sustainability and purity in coffee brewing, offering innovative all-glass pour-over coffee makers designed for a zero-waste, chemical-free experience.
As Pure Over’s in-house content creator and brand voice, I’m delivering at least 3 high-quality, original videos every week.
Every piece of content is crafted with intention and originality, designed to highlight what makes Pure Over special: clean design, sustainable brewing, and the clarity of taste that comes from glass, while also injecting a lot of fun and playful personality into the brand.
I create to inspire our audience, make them laugh, build brand trust, and showcase coffee as more than just a daily habit—it’s a ritual worth savoring.
- Camera: Sony FX30
- Shot on Slog-3 Color Space
- Color-graded & Edited on Davinci Resolve